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Masters of Business Administration (Integrated)

Masters of Business Administration (Integrated)

Sharda School of Business Studies (SBS)

  • Programme Code

    SBS0102

  • Level

    Integrated

  • Duration

    4 Years

About the Programme

BBA+MBA integrated Programme is a four year  integrated programme that equips students with the knowledge and skills in business management and imparts knowledge of the principles which are necessary for a successful career in the corporate world. This programme solidifies the base for future Business and management career goals. 
A BBA+MBA integrated degree enables candidates to enter into the field of management and teaches them various aspects that are necessary for effective business management. This programme is designed in a way to train students effectively in management education and communication skills which further inculcates entrepreneurship skills. 
To be successful in this field students must have leadership qualities decisional making skills excellent oral and written communication skills. The course methodology involves education through practical exposure in the form of projects case studies   presentations industrial visits and frequent interaction with experts from the industry through guest lectures. 
 
After completion of this programme students can opt for a range of jobs from sectors like finance marketing sales management government and education. 

This course is for individuals who...

Looking for developing a business insight and want to build strong business and professional skills through a holistic programme which covers all the subjects and aspects of management are an ideal fit for this programme. Strong memory and a pleasant personality are some other traits that enhance the chances of success in this field.  
 

Students who are looking for...

Building up strong business acumen and want to understand how to assess the problems that businesses face and be familiar with factors that affect the company s decision-making processes.Anyone looking for a fulfilling career by transforming their innovations into economically beneficial goods or services is an ideal fit for this program.

Course Fee
For National Students
1st Year 267800 2nd Year 275834 3rd Year 284109 4th Year 292632
For International Students
Fee Per Semester Fee Per Year
NA NA
Programme Structure

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Type of Course:

CC

AECC

SEC

DSE

L

T

P

 

THEORY SUBJECTS

 

  1.  

6023

BBA123

Marketing Management-I

3

0

0

3

CC

  1.  

25352

MTH129

Basic Business Mathematics

4

0

0

4

GIEC

  1.  

25353

BBA142

Business Economics

4

0

0

4

CC

  1.  

25356

BBA145

Financial Accounting -I

4

0

0

4

CC

  1.  

25354

BBA143

Principle of Management

4

0

0

4

CC

Practical/Viva-Voce/Jury

 

  1.  

25357

BBP151

Total Personality Development -I

0

0

6

3

SEC

                                                                                          TOTALCREDITS                                                                                                           

22

 

 

 

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Type of Course:

CC

AECC

SEC

DSE

L

T

P

 

THEORY SUBJECTS

 

1

25405

BBA154

Marketing Management-II

3

0

0

3

CC

2

25401

BBA147

Economics Environment of Business

4

0

0

4

CC

3

25402

BBA148

Organizational Behavior

4

0

0

4

CC

4

25403

BBA149

Financial Accounting -II

4

0

0

4

CC

5

25406

BBA155

Economics & Business Legislation

3

0

0

3

GIEC

Practical/Viva-Voce/Jury

6

25501

BBP153

Total Personality Development -II

0

0

6

3

SEC

TOTAL CREDITS

21

 

 

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

 

Type of Course:

CC

AECC

SEC

DSE

L

T

P

 

THEORY SUBJECTS

1

25022

BBA 231

International Marketing

3

0

0

3

CC

2

25475

BCM 236

Basic Business Statistics

3

0

0

3

GIEC

3

6084

BBA 214

Human Resource Management

4

0

0

4

CC

4

25476

BBA 269

Intellectual Property Rights and Competition Law

3

0

0

3

CC

5

25477

BBA 270

Entrepreneurship Development

4

0

0

4

CC

6

25027

BBA 236

Business Communications Skills-I

3

0

0

3

SEC

TOTAL CREDITS

20

 

 

S.

No.

 

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Type of Course:

  1. CC
  2. AECC
  3. SEC
  4. DSE

L

T

P

 

THEORY SUBJECTS

  1.  

25145

BBA242

Marketing Strategy

3

0

0

3

CC

  1.  

25147

BBA244

Team Building and Leadership

3

0

0

3

CC

  1.  

6080

BBA210

Financial Management

4

0

0

4

CC

  1.  

25546

BBA272

Information Technology for Managers

3

0

0

3

CC

  1.  

25547

BBA273

Environmental Management

2

0

0

2

AECC

  1.  

25152

BBA249

Business Communications Skills-II

3

0

0

3

SEC

Practical/Viva-Voce/Jury

  1.  

25368

BCP252

Contemporary Issue in Business

2

0

0

2

PRACTICAL

TOTAL CREDITS

20

 

 

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Type of Course:

  1. CC
  2. AECC
  3. SEC
  4. DSE

L

T

P

 

THEORY SUBJECTS

  1.  

25077

MBA134

Quantitative Techniques for Business Decision

3

0

0

3

CC

  1.  

25076

MBA133

Economic Analysis for Business Decisions

3

0

0

3

CC

  1.  

25653

MBA304

Industrial Relations and Labor Laws

3

0

0

3

CC

  1.  

25072

MBA129

Financial Reporting & Analysis

3

0

0

3

CC

  1.  

25654

MBA305

Project Planning and management of Innovative Ventures

3

0

0

3

CC

  1.  

25212

MBA 145

Cross Cultural Management

3

0

0

3

CC

Practical/Viva-Voce/Jury

  1.  

25655

MBP162

Corporate Project Report & Presentation

0

0

6

3

PROJECT

  1.  

 

RBL001

RBL 1

0

0

4

0

 

TOTAL CREDITS

21

 

 

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Type of Course:

  1. CC
  2. AECC
  3. SEC
  4. DSE

L

T

P

THEORY SUBJECTS

  1.  

  25688

MBA311

Research Methodology

3

0

0

3

CC

  1.  

25337

MBA193

Operation Research

3

0

0

3

CC

  1.  

25428

MBA163

  Production & Operations Mgmt.

3

0

0

3

CC

  1.  

25422

MBA157

  International Business

3

0

0

3

CC

  1.  

  25689

MBA312

Organizational Change Mgmt.

3

0

0

3

CC

  1.  

25110

MBA139

Corporate Finance

3

0

0

3

CC

  1.  

25424

MBA159

Managerial Accounting for Business Decisions

3

0

0

3

CC

  1.  

  25690

MBA313

  Corporate Law

3

0

0

3

CC

Practical/Viva-Voce/Jury

  1.  

25870

MBP164

Employability Skill Development-1

0

0

6

3

AECC

  1.  

25601

CCU108

Community connects

0

0

4

2

PRACTICAL

  1.  

 

RBL002

RBL 2

0

0

4

0

 

TOTAL CREDITS

29

 

 

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Remarks

 

L

T

P

THEORY SUBJECTS

  1.  

25236

MBA 226

GLOBAL COMPETITIVENESS ANALYSIS (IB1)

3

0

0

3

DSE

  1.  

25237

MBA 227

INTERNATIONAL MARKETING (IB2)

3

0

0

3

DSE

  1.  

25232

MBA 222

INTERNATIONAL HRM (IB3)

3

0

0

3

DSE

  1.  

25224

MBA 214

PROJECT FINANCE & MANAGEMENT (BF1)

3

0

0

3

DSE

  1.  

25225

MBA 215

SECURITY ANALYSIS & PORTFOLIO MANAGEMENT (BF2)

3

0

0

3

DSE

  1.  

25226

MBA 216

TAX PLANNING & MANAGEMENT (BF3)

3

0

0

3

DSE

  1.  

25227

MBA 217

SERVICES MARKETING (MKT1)

3

0

0

3

DSE

  1.  

25228

MBA 218

ADVERTISING MANAGEMENT (MKT2)

3

0

0

3

DSE

  1.  

25229

MBA 219

SALES & DISTRIBUTION MANAGEMENT (MKT3)

3

0

0

3

DSE

  1.  

25238

MBA 228

LOGISTICS MANAGEMENT - APPLICATION & CASE STUDIES (SCM1)

3

0

0

3

DSE

  1.  

25239

MBA 229

OPERATIONAL STRATEGIC & IMPLEMENTATION ISSUES IN SCM (SCM2)

3

0

0

3

DSE

  1.  

25240

MBA 230

 

RECENT TRENDS IN SCM (SCM3)

3

0

0

3

DSE

  1.  

25230

MBA 220

COMPENSATION MANAGEMENT (HR1)

3

0

0

3

DSE

  1.  

25231

MBA 221

EMPLOYEE TRAINING & DEVELOPMENT (HR2)

3

0

0

3

DSE

  1.  

25232

MBA 222

INTERNATIONAL HRM (HR3)

3

0

0

3

DSE

  1.  

25459

MBA 297

OPTIMIZATION TECHNIQUES USING EXCEL

3

0

0

3

DSE

  1.  

25460

MBA 298

DATA ANALYTICS USING R AND EXCEL

3

0

0

3

DSE

  1.  

25461

MBA 299

PREDICTIVE ANALYTICS USING R AND EXCEL

3

0

0

3

DSE

PRACTICAL/VIVA-VOCE/JURY

  1.  

25166

MBA 256

INTRODUCTION TO BUSINESS ANALYTICS

0

0

6

3

CC

20

25167

MBA 314

SUMMER TRAINING REPORT & PRESENTATION

0

0

4

2

PROJECT

21

25490

MBP 213

EMPLOYABILITY SKILL DEVELOPMENT - 2

0

0

6

3

SEC

22

 

RBL003

RBL 3

0

0

4

2

 

TOTAL CREDIT

28

 

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Remarks

 

L

T

P

THEORY SUBJECTS

  1.  

25310

MBA260

Strategic Management

3

0

0

3

CC

  1.  

25311

MBA261

International Financial Management (FIN1)

3

0

0

3

DSE

  1.  

25312

MBA262

Merger, Acquisition and Corporate Restructuring (FIN2)

3

0

0

3

DSE

  1.  

25384

MBA288

Digital Marketing (MK1)

3

0

0

3

DSE

  1.  

25315

MBA265

Brand Management (MR2)

3

0

0

3

DSE

  1.  

25319

MBA269

Emotional Intelligence & Management Effectiveness (HR1)

3

0

0

3

DSE

  1.  

25318

MBA268

Organizational Design & Structure (HR2)

3

0

0

3

DSE

  1.  

25311

MBA261

International Financial Management (IB1)

3

0

0

3

DSE

  1.  

25312

MBA262

Merger, Acquisition and Corporate Restructuring (IB2)

3

0

0

3

DSE

  1.  

25322

MBA272

Supply Chain Dynamics & E-commerce (SCM1)

3

0

0

3

DSE

  1.  

25321

MBA271

International Transportation & Logistics (SCM2)

3

0

0

3

DSE

  1.  

25563

MBA408

Time Series Analysis with excel and Minitab (BA2)

3

0

0

3

DSE

PRACTICAL/VIVA-VOCE/JURY

  1.  

25562 

MBA407

Data Visualization for Analytics (BA1)

0

0

6

3

DSE

  1.  

25337

MBA434

Dissertation Report & Viva-voce

0

0

8

4

DISSERTATION

  1.  

 

RBL004

RBL 4

0

0

4

2

 

Total Credits

20

 

Eligibility Criteria
For National Students
  • Sr. Secondary(10+2) with minimum 50% marks. (Proficiency in English Communication + SUAT (Online Test) + GD & Interview
For International Students The eligibility criterion for all programs for international applicants is minimum 50% in the qualifying examination and having studied the pre-requisite subjects for admission in to the desired program.
Career path you can choose after the course
  • Human Resources Manager
  • Training Manager
  • Operations Manager
  • Distribution Manager
  • Accountants Executive
  • Marketing Manager
  • Trade Manager
  • Sales Representative
  • Import/Export Agent
  • Finance Manager
  • Consultant
  • Financial Analyst
  • Business Development Executive
  • Project Manager (IT)
  • Data Analyst
  • SAP Consultant
  • HDFC
  • HSBC
  • CitiBank
  • Barclays
  • TATA Consultancy
  • Oracle
  • Adobe
  • ICICI
  • HCL Technologies
  • Deloitte
  • Blackrock
  • Amazon
  • Vodafone
  • Airtel
  • Hexaware
  • Idea Cellular
  • GRAIL Research
  • Tech Mahindra
  • ITC Hotels
  • Hyundai Motors India Ltd.
  • Mahindra & Mahindra
  • Tata Technologies
  • Samsung
  • Genpact

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